THE NEW DEFENDERS
Provides value by building communities and loyal brand advocates that spread the message, influence their peers, and recruit more defenders.
With the resources they already posses, The Defenders of Wildlife would host a forum similar to Reddit, where people would share news, events, art and ideas through a wholesome community that was founded on Defending Wildlife. This creates loyal brand advocates that spread the word and recruit new defenders of wildlife. They would also have a magazine similar to National Geographic, called Fend which would share articles and beautiful photography throughout the community.
Before creating the refined vectored version.
Space around the logo that should be left alone.